Bodegas TV today announced the launch of a Smart TV streaming network designed specifically for New York City bodegas, combining local news, entertainment programming, and community-driven advertising on screens inside neighborhood stores. The platform brings together local reporters, creators, and AI-powered content production to deliver programming tailored to the communities that bodegas serve every day.
The initiative aims to install screens in 500 bodegas by 2026, with a long-term goal of reaching 2,000 stores across New York within the next three years. Bodegas TV is designed to turn neighborhood stores into community media hubs, delivering hyperlocal news and entertainment while creating new revenue opportunities for store owners.
According to the announcement, Bodegas TV combines AI-powered content production with local storytelling to create a continuous streaming channel for in-store viewing. The programming mix consists of 50% local news content—including breaking local news, community stories, and updates relevant to neighborhood residents—and 50% entertainment programming, such as short-form entertainment, AI-generated content, micro-dramas, and cultural programming.
Bodegas TV is built to be simple and hands-off for store owners. Hardware installation includes Smart TV hardware provided at no cost to the retailer. Advertising revenue comes from programmatic and direct-sold local advertising. Store owners participate in a revenue-sharing system, generating passive income without any operational work required. All installation, technical maintenance, and ongoing support are handled by the Bodegas TV team.
The platform also creates opportunities for local reporters, creators, and storytellers to produce content that reaches audiences directly inside their communities. By combining AI-assisted production tools with local journalism, the platform dramatically reduces the cost of producing and distributing video news, resulting in a scalable model that supports community-driven storytelling while expanding access to local information.
The network will begin its rollout in New York City bodegas, with a target of 500 participating stores by 2026 and expansion to 2,000 bodegas across the region within three years. Each participating store becomes part of a growing network delivering hyperlocal content, community news, and culturally relevant entertainment to customers throughout the day.
Bodegas TV is a Smart TV streaming network designed for neighborhood bodegas and small businesses. The platform combines AI-powered content production, local reporting, entertainment programming, and digital advertising to create a new media channel inside community stores. By providing hardware at no cost and offering a revenue-sharing model, Bodegas TV enables store owners to generate passive income while supporting local news and community storytelling.
