EMAM, PlayBox Neo and SNEWS Launch Combined Nuvex System

The launch of Nuvex marks a significant step in unifying broadcast workflows, promising to streamline operations from newsroom to air for media organizations.

SD Metrowire Staff
Media & Entertainment
EMAM, PlayBox Neo and SNEWS Launch Combined Nuvex System

EMAM, PlayBox Neo and SNEWS have officially announced the launch of Nuvex, a connected broadcast workflow platform that integrates media management, newsroom production, and automated playout into a single streamlined environment. The announcement was made on August 17, 2026, and the platform will be showcased at the SET show in São Paulo from August 18-20 at the SNEWS stand #85, as well as at the IBC2026 exhibition in Amsterdam from September 11-14 at the SNEWS stand 7.D17, EMAM stand 6.A20, and PlayBox Neo stand 7.C29.

Nuvex is designed for broadcasters, news organizations, and media teams that need to accelerate their workflows from story planning and content ingest to editing, graphics, scheduling, playout, and archiving. By combining EMAM's media asset management expertise, PlayBox Neo's channel branding and playout technology, and SNEWS's newsroom production capabilities, Nuvex provides a seamless path from the newsroom to air, enabling teams to collaborate more effectively and reduce operational complexity.

David Miller, President of EMAM, emphasized the importance of this integration, stating, "Nuvex represents the next step in making broadcast workflows simpler, faster and more collaborative. Media organizations need tools that support cloud, on-premises and hybrid operations while making it easy for reporters, editors, producers and operations teams to work from the same trusted content library."

PlayBox Neo contributes its proven broadcast playout, channel branding, and live production technology to the ecosystem, helping broadcasters manage scheduled and live programming with reliability and operational control. Pavlin Rahnev, Founder and CEO of PlayBox Neo, noted, "The integration of newsroom workflows with playout and media management gives broadcasters a practical way to reduce complexity while improving speed to air. Nuvex is designed to support that mission with efficient, scalable tools for today's broadcast teams."

SNEWS brings its newsroom production and rundown management experience to Nuvex, supporting editorial teams as they monitor, organize, verify, and prepare stories for production and playout. Rodrigo Brasiel, CEO of SNEWS, commented, "Newsrooms need agile systems that keep technology in the background and productivity at the center. With Nuvex, editorial, production and technical teams can work in a more unified environment from planning through delivery."

Key capabilities of Nuvex include unified access to media assets for newsroom, editing, programming, and operations teams; integrated ingest, archive, and media processing workflows for cloud, on-premises, and hybrid environments; connected newsroom planning, rundown preparation, and production workflows; broadcast playout and channel branding support for scheduled and live operations; and scalable collaboration across distributed teams and facilities.

Nuvex launched on August 10 at nuvex.tv. Interested broadcasters, production teams, and media organizations can visit the website to learn more, request information, and explore how the platform can support their news, production, and playout operations. The site highlights the basic Runway bundle, the more advanced Ascent bundle, and the customized Altitude package, which are available directly or through partners.

This launch is significant as it addresses the growing need for integrated, efficient workflows in the broadcast industry, enabling media organizations to adapt to the demands of modern content production and distribution.

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