KeyCrew Media has announced a content partnership with Newsworthy.ai, a move that will bring KeyCrew's expert-sourced real estate journalism to the Metro Wire network of 12 metropolitan news sites covering the largest housing markets in the United States. The collaboration aims to provide readers, agents, brokers, and investors in these markets with reporting based on first-person interviews with local practitioners.
The Metro Wire network comprises dozens of digital news sites owned and operated by Newsworthy.ai across the U.S. Through this partnership, KeyCrew's market reporting will be immediately available on sites covering New York Tri-State, Los Angeles, Chicago, Houston, Dallas, San Antonio, Miami, Philadelphia, Phoenix, San Diego, San Francisco Bay Area, and Washington, D.C. KeyCrew coverage is already running on the network.
Steve Marcinuk, Co-Founder and CEO of KeyCrew Media, highlighted the significance of the partnership, stating, “Local real estate coverage has been gutted almost everywhere, and what's left is mostly AI-spun listing data and syndicated national headlines. We built KeyCrew to replace that with something real: reporting sourced directly from the agents, brokers, and developers actually working these markets. Partnering with Newsworthy.ai lets us bring that coverage to the outlets and readers who want it most, in the country's biggest real estate markets.”
Mark Willaman, Founder of Newsworthy.ai, echoed this sentiment, noting, “KeyCrew is producing exactly the kind of city-level real estate reporting our readers want and that almost nobody else is doing at scale. It gives these sites real depth of coverage in a media vertical that is hard to cover for many newsrooms.”
The importance of this partnership lies in its potential to fill a critical gap in local real estate journalism. With the decline of traditional local news outlets, many markets have seen a reduction in dedicated real estate coverage, leaving consumers and professionals with limited access to in-depth, localized reporting. By leveraging KeyCrew's extensive interview-based approach and Newsworthy.ai's distribution network, this collaboration aims to deliver high-quality, expert-driven content to a wide audience across major U.S. housing markets.
KeyCrew Media is an expert-first real estate media company that conducts hundreds of live interviews every month with the operators and experts who shape local markets. The editorial staff then turns those conversations into original reporting that is published, syndicated, and amplified across hundreds of markets. KeyCrew's properties include Leading Estates of the World, KeyCrew Journal, KeyCrew Homes, and House & Hemisphere. The company reaches over 40,000 professionals and investors and syndicates content to 300+ publications, platforms, and AI engines.
Newsworthy.ai is a news marketing and press release distribution company and the operator of the NewsRamp and Metro Wire networks, delivering local business, real estate, and community news across major U.S. markets. The two companies expect to expand their partnership as the Metro Wire network grows, with additional markets under consideration for later this year.
