Newsworthy.ai today announced the launch of Podcast PR at podcastpr.news, a product designed to transform each new podcast episode into a newsroom-ready press release and distribute it through the Newsworthy.ai and Newsramp.com networks. The service addresses the gap between podcast content and press coverage, offering a streamlined process for podcasters to gain media visibility.
Podcast PR operates by connecting a show's RSS feed once. When a new episode goes live, the system transcribes the audio, drafts a professional release based on the actual conversation, and routes it for human review before publication. Each published credit produces a full press package, including a news-style headline and abstract, a five-paragraph body of 450 to 550 words, a verbatim pull quote from the transcript, four to six reader FAQs, category and regional targeting tags, and banner and news imagery from the show's artwork. Up to 10 chapter images can be included if the feed exposes Podcasting 2.0 chapter art.
Quotes are extracted directly from what was said on the episode, ensuring authenticity. Publishers retain control: every draft can be edited and submitted for editorial review before publication and distribution. The process follows three steps: connect the RSS feed, draft from the transcript, and review and publish. Each published release uses one Podcast PR credit from the brand's balance. A free Newsworthy.ai account is required to manage feeds, brands, and credits.
The service benefits hosts, guests, and brands by providing broader awareness. Instead of exposure limited to the podcast audience, guests and their organizations gain visibility through a professionally distributed news release designed for search engines, AI-powered search platforms, and online news discovery. As people search for topics covered in an episode, they can discover not only the discussion but also the experts and organizations behind it. "Great podcast interviews deserve to live beyond the podcast player," said David McInnis, founder of Newsworthy.ai and pioneer of the News Marketing discipline. "Podcast PR helps turn every episode into a discoverable news asset by highlighting not only the conversation itself, but also the guests, the organizations they represent, and the ideas they share."
Distribution extends beyond typical press release wires. Every published release receives full Newsworthy.ai and Newsramp.com distribution, syndicating to hundreds of online publications and news sites. Releases include deep JSON-LD structured data at no extra charge. They are public, timestamped, entity-rich, and permanently archived. This format is optimized for indexing by Google and for discovery by AI assistants like ChatGPT, Claude, Perplexity, and Gemini. Behind the scenes, releases are scored for SEO, factual density, and semantic clarity to ensure the strongest moments from an episode become the passages most likely to surface in searches. "Every podcast episode is an opportunity to build awareness," said Mark Willaman, co-founder of Newsworthy.ai. "Podcast PR helps ensure the people, companies, and ideas featured in each conversation become more discoverable long after the episode is published."
Podcast PR uses credit-based, pay-per-use pricing with no subscription or retainer. One credit publishes and distributes one press release from a podcast episode. Pricing starts at $129 per release, with discounts available through multi-credit packages. The service is designed for independent podcasters, brands and founders, and agencies and producers. It is available now at podcastpr.news. Getting started involves creating or signing in to a Newsworthy.ai account, connecting a feed, choosing a brand, buying credits, and publishing the next episode as news.
