ADM Endeavors, Inc. (OTCQB: ADMQ), a vertically integrated provider of custom apparel and fulfillment services, announced that Preston Arsement—known to millions as PrestonPlayz—has selected ADMQ to produce and fulfill his official merchandise line, Fire Merch (firemerch.com), at the company's new 100,000-square-foot headquarters in Fort Worth, Texas. This agreement represents the first marquee brand win for ADMQ since completing its $13 million facility in April 2026, which consolidates screen printing, embroidery, digital production, warehousing, and e-commerce fulfillment under one roof.
Under the agreement, a member of Preston's team will office on-site at ADMQ's facility, working directly with production and shipping teams. This embedded arrangement, which Preston is pioneering among top YouTube creators, aims to provide fans with real-time customer service, immediate quality oversight, and faster order resolution. The companies believe this hands-on approach will set a new standard for customer experience in the YouTube merchandise industry.
Preston's YouTube network includes channels such as Preston (approximately 32 million subscribers), PrestonPlayz (more than 17 million), TBNRfrags (approximately 8 million), PrestonGamez (approximately 5 million), and PrestonReacts (approximately 4 million), reaching a combined 65 million subscribers. His official merchandise line, Fire Merch, is available at firemerch.com.
"We built this facility to win exactly this kind of business," said Marc Johnson, CEO of ADM Endeavors. "Preston's organization could have placed this business anywhere in the country. They chose Fort Worth because we can produce, quality-check, and ship his merchandise under one roof—with his own team member standing on our floor." Johnson added that the new building is already opening doors that were closed to the company a year ago.
For ADMQ, the agreement marks its entry into creator commerce, one of the fastest-growing categories in branded merchandise. Management believes the embedded-team model developed with Preston's organization can be replicated for additional creators and high-volume e-commerce brands seeking U.S.-based production with direct oversight. "Creator commerce demands everything our model does best—speed, quality, and flexibility at scale," Johnson said. "An order from a fan can now be produced, inspected, and shipped with Preston's team watching it happen in real time. We intend to make ADMQ the home for creators who take their fans seriously."
Under the agreement, ADMQ expects to provide screen printing, embroidery, digital production, warehousing, and direct-to-fan pick, pack, and ship fulfillment for Fire Merch orders. Financial terms were not disclosed. ADM Endeavors, through its subsidiary Just Right Products, Inc. and FW Promo division, serves corporate, government, education, and organizational customers across the United States from its Fort Worth headquarters. More information is available at admendeavors.com.
